Bold Broads highlights women founders and creative [read: BADASS] small business owners about how they really deal with the ups and downs of running a BOLD business. These women share honest wisdom and tough lessons to support you in collectively making good shit happen in your own women-led startup or small business. Meet Myrna Daramy, Co-Founder / CEO of Mezzohead Media Corporation and the mind behind Newlybride.com.
Let's meet her, shall we?
1. STARTING A BUSINESS IS HARD AND SOMETIMES LONELY. WHAT THE F*CK MOTIVATED YOU TO START YOUR OWN BUSINESS?
The moment I was laid off from my position as a Senior Project Manager of a construction company, I realized that having a "stable" paycheck wasn't so stable so I made a decision to own my destiny.
2. HOW DO YOU STAY MOTIVATED TO KEEP THRIVING IN A CREATIVE SPACE WHERE EVERYONE SEEMS TO ONE-UP EACH OTHER?
The major way that I stay motivated is to think about what I don't want; which is to have someone else determine my worth or value. One thing that I realized is that when I focus on my vision and my goals instead of looking outside of myself to see what others are doing, I get butterflies. I have a motivational mantra that I say every morning as well as any time I start to doubt myself, and that seems to do the trick.
3. SUCCESSFUL BUSINESSES ARE OFTEN QUIETLY SUPPORTED BY A COLLECTIVE OF WOMEN MENTORS, FRIENDS AND BUSINESS OWNERS. WHAT COMMUNITIES AND RESOURCES HAVE BEEN MOST PIVOTAL TO YOUR OWN BUSINESS SUCCESS?
Aside from my lady boss tribe that has grown through the years, communities like Rising Tides Society and Savvy Business Owners have been instrumental in my own business success.
4. NO BULLSH*T; WHAT'S THE MOST CHALLENGING PART OF RUNNING YOUR BUSINESS? AND EQUALLY IMPORTANT; HOW ARE YOU WORKING TO OVERCOME THIS?
Honestly, the most challenging part is cash flow management, forecasting, and financing part of it all, basically anything to do with the money. I tend to leave the responsibility of managing that to my husband since it is not my wheelhouse. But I do understand how important this aspect is when you are the CEO, so last year we started having mini-Monday pow-wow financial meetings to keep me in the loop.
5. SHARE THE MOST HELPFUL PIECE OF ADVICE YOU'VE EVER BEEN GIVEN.
People who know me know how much I love Oprah Winfrey, so the most helpful advice I have ever been given is from her: "When you do good things, people notice. Stay true to yourself, know that you did your best, and it will be recognized." This advice has served me in so many ways, but a recent life example is when I was asked to write a second featured article for a community of small business creatives. When I wrote the first article that was featured on their blog, I wasn't sure whether anyone read it. I felt really good about it and knew that I had done my best, but I didn't really receive any feedback until a year later when they asked me to write a follow-up because the founder of the community loved it so much.
I UNAPOLOGETICALLY OWN MY BOLD BROAD BADASSERY BECAUSE...
Being a female entrepreneur in the technology space is not common place, let alone being a female who has created a niche for herself. Nothing motivates me more than when I tell my backstory and people feel inspired. Aside from knowing that my determination for success has been inspirational, I realize that I have been very fortunate to have worked with so many small businesses in the world of luxury and bridal. It is truly an honor to provide valuable solutions and insight that help them leverage their brands online and be found by their target audiences.
BOLD BROAD BONUS***FAVE APP?
Aside from the website and apps that we have developed - Newlybride and MediaWorkSpace (shameless plug), I absolutely love Trello and #Slack for our organization. It keeps everyone in the loop of what's going on and the fact that they are connected, I don't miss a beat.
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ABOUT THE AUTHOR
Myrna Plaisir Daramy is a tech savvy creative powerhouse who is Co-Founder / CEO of Mezzohead Media Corporation and the mind behind Newlybride.com, the first rich content marketing platform and network for bridal. Myrna has spent her career deep in the world of digital analytics, strategic branding, Technology Management, and SEO with over 13 years of experience working with luxury bridal and lifestyle brands like Mark Ingram Atelier, The Project for Women, Christian Oth Studio, and Anne Barge. Her natural ability to clarify the blurred lines between technology application and spontaneous creativity is what makes her one of the most insightful digital marketing strategists today.