As an entrepreneur, how do you connect with your target audience and build brand visibility so that your audience can find you? In order to build your visibility, there’s a vital component called SEO, aka search engine optimization, that you just cannot ignore. I admit, SEO is not the sexiest part of doing business. In fact, most lady bosses I know have a love-hate relationship with figuring out how to get their content on the 1st page of Google, Yahoo, or Bing. But let’s face it, there’s nothing fun about coming up last in a Google search while your competitors are being found before you.